Anthony Baxter Puig
Creative Director
New York City

Started in music journalism at 13, interviewing bands before social media made artists accessible. That instinct for storytelling led to advertising leading award-winning 360 campaigns across film, social, and experiential for Apple, adidas, AMEX, Instagram, at Ogilvy, Johannes Leonardo, and AKQA.

Founded Cult of Sound to put music at the center of storytelling.

Personally driven by food and culture. Reimagined Cuban family recipes for a more sustainable world, Cubano Vegano.

Contact info:
anthony@anthonybaxter.com
Resume

  • Art Direction
    Audio Storytelling
    Brand Identity
    Branded Content
    Creative Strategy
    Cultural Strategy
    Editorial Design
    Experiential Activations
    Film Campaigns
    Immersive Experiences
    Music Supervision
    Podcast Development
    Sonic Branding
    Social Campaigns,
    Sound Design
    Storytelling

  • adidas Originals
    American Express
    Apple
    F1
    Gap
    Google
    Instagram
    Just Dance
    Meta
    Nike
    Robinhood
    Samsung
    Schick
    T-Mobile
    Ubisoft
    Verizon
    Xbox

  • AKQA SF
    Annex88
    BBH NY
    Edelman
    Fallon
    FIG
    Highsnobiety
    Johannes Leonardo
    Kettle
    Known
    Momentum
    Ogilvy NY
    Vayner
    Wasserman X
    Weber Shandwick