Verizon | Go90 Live | SB 50

For Super Bowl 50, we created a three-night concert series that gave Verizon customers front-row access to music’s biggest names. And brought the experience to fans everywhere.

Held at The Regency Ballroom in San Francisco, the series was powered by go90 and streamed through Twitter. Fans on the ground unlocked tickets through the app. Fans online watched in real time and saw their messages light up LED social walls across the venue.

Headliners included Skrillex, Fall Out Boy, and Hunter Hayes. Live access, online reach, and a new way to experience the Super Bowl through music.

Press:
Bloomberg / Adweek

  • Brand: Verizon
    Project: go90 Live Superbowl 50
    Agency: Momentum
    Role: ACD/Art, Conceptual, Design

  • Agency: Momentum Worldwide

    Creative Director: Sam Resta

    Sr Art Director: Anthony Baxter

    Sr Copywriter: Craig Seyboth

    Art Director: Clara Calvo Sotello

  • film

    content series

    social

    ooh

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